Our client is looking for a Marketing Manager to join their team.about the team.
- Report to Head of Marketing/ COO
- Fast-paced and dynamic environment
- Attractive package with double pay + 3 months bonus
about the job.
Brand Stewardship and Positioning:
- Serve as the brand guardian, developing and upholding the overarching positioning of the facility
- Shape the brand's reputation and image to align with the company's vision and values
Integrated Marketing Strategy:
- Collaborate with business development to identify market opportunities
- Devise and execute online and offline marketing strategies to drive market awareness and lead generation
Marketing Performance Management:
- Oversee the full marketing funnel to track leads, conversions, and ROI of marketing campaigns
- Regularly analyze marketing performance data to optimize campaigns and activities
Experiential Marketing and Events:
- Organize offline events such as corporate visits, facility tours, and industry forums to increase awareness, thought leadership, and lead generation
- Facilitate multiple touchpoints with industry professionals and potential customers
Market Research and Content:
- Conduct regular market research to assess industry trends, opportunities, and challenges
- Develop valuable content as part of the content marketing strategy
Sales and Corporate Collateral:
- Create corporate and sales enablement tools like brochures, videos, and banners to support business development efforts
- Prepare and distribute a monthly newsletter to engage potential customers
Digital Asset Management:
- Maintain the company's corporate social media channels and leverage them for organic and paid marketing campaigns
- Manage the company website and its content to ensure it remains up-to-date and engaging
skills & experiences required.
- Bachelor degree or above
- Minimum 5 years of relevant working experience in marketing-related areas
- Relevant experience in property developer, airlines, air freight forwarding, air cargo, e-commerce logistics, or supply chain industries is advantageous
- Demonstrate strong business acumen, numerical skills, and analytical abilities
- Possess excellent presentation, communication, negotiation, and interpersonal skills
- Proficient in spoken and written English and Chinese, with fluency in Mandarin
- Exhibit strong planning and organizational abilities, with a keen attention to detail
- Showcase a strong sense of ownership and commitment to tasks and responsibilities
Interested candidates, please click APPLY NOW or send your updated resume to Miyako Ho at miyako.ho@randstad.com.hk
- Similar opportunities: https://www.randstad.com.hk/jobs/q-miyako/
- All active marketing hirings: https://www.randstad.com.hk/jobs/s-marketing-digital-p r/
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